WWW.BRIANNALACOUTURE@LAERREALTY.COM

BRIANNA LACOUTURE ​413-475-0341 ​blacouture@laerrealty.com

SELLER'S GUIDE

T

U

U

O

R

E

C

A

L

A

N

N

A

I

R

B

M

A

I

HELLO

Region

for

the

past

blacouture@laerrealty.com

33

Hello, ​I am Brianna LaCouture I have lived in the North Quabbin

others ​representing you in one of the largest transactions of your ​life. If you are buying, selling or investing in this beautiful ​community, I would be happy to be your Realtor.

years.

I

love

helping

wwwbriannalacouture@laerrealty.com

HOME SELLER'S ROADMAP

Follow this high level road map to help you sell your home!

1

FIND AGENT

Match with an agent ​that you feel ​comfortable with

6

SHOWINGS

Keep your calendar ​open to accomodate ​potential buyers

7

2

PRICING

5

LISTING

8

Find a competitive ​price for your home ​with your realtor

Your home is on ​the market!

3

STAGING

Clean and ​decorate! Get ​your home ready ​for viewings

4

MARKETING

Your realtor will ​list your home on ​multiple sites

9

10

OFFERS

Time to review and ​negotiate offers

UNDER ​CONTRACT

A legal contract is ​created between you ​and the buyer

FINAL DETAILS

Time to move out ​and finalize ​paperwork

CLOSING

Congratulations! ​You've sold your ​house

BRIANNA LACOUTURE

-REALTOR-

413-475-0341

blacouture@laerrealty.com

HOME... ​ IS WHERE ​YOUR STORY ​BEGINS

BRIANNA LACOUTURE

TEN STEPS TO ​SELLING A HOME

FIND A GREAT AGENT

ESTABLISH A PRICE

PREPARE YOUR HOME

MARKETING

01 ​02 ​03 ​04 ​05 ​06 ​07

08 ​09 ​10

LISTING

SHOWINGS

OFFERS & NEGOTIAIONS

UNDER CONTRACT

FINAL DETAILS

CLOSING

BRIANNA LACOUTURE

-LAER REALTY PARTNERS-

PREPARING ​TO SELL

@briannalacouturerealty

01

FINDING A ​GREAT AGENT

INDUSTRY KNOWLEDGE

Our agents have access to a wide variety of resources that is not readily available ​to the public. They can help you determine the best price and time to sell.

SMART NEGOTIATING

With our collective experience and expertise, we can help you negotiate the best price ​for your home.

PROFESSIONAL EXPERIENCE

Our agents must undergo annual training and compliance to ensure that they are ​up to date on any changes in legal or administrative paperwork.

CUSTOMER SERVICE

Our agents are dedicated to helping you answer any questions that arise from this ​process. I treat you, how we would like you to treat us!

Finding a real estate agent that you trust and feel ​comfortable with is as hard as finding the right house to call ​a home. A purchase of this magnitude is a huge life decision ​and you want to make sure that your real estate agent is as ​invested in this sale as you are.

When working with me, I will do my best to communicate ​and guide you through every step of the process.

ESTABLISH ​A PRICE

LISTING A PRICE

Setting a reasonable listing price is one of ​the most important aspects in the entire ​home selling process.

If you list too high, you might not get any ​offers and it can take you a while to sell ​your home.

low, you ​might be missing out on a greater return ​on your investment.

Alternatively,

if you price

too

02

WHAT DETERMINES THE PRICE?

You have two options in order to price ​your home for sale:

1.You can engage with a third party

home appraiser, who will perform an ​analysis on your home and the ​neighbourhood.

2.You can get your real estate agent to

perform an analysis on other homes ​for sale in the area.

03

PREPARE ​YOUR HOME

Be sure to put away any

personal photographs,

memorabilia,and artifacts

as it will look like clutter

to a potential buyer.

You can replace photos

with wall art.

HOME STAGING TIPS

The way you style your home can be a make it or break it point for ​a potential buyer. They have to be able to picture themselves ​living in your space, so be mindful of what you leave visible to ​viewers.

You can hire or rent professional props and decorators to help ​stage your home.

these ​determine the first impression the potential buyer will have of ​your house.

I

recommend

getting

professional

photos

taken

as

PREPARING CHECKLIST

OUTSIDE ​THE HOME

Take care of the ​landscaping (i.e.: cut ​the grass, water the ​flowers, trim the trees ​and bushes)

Remove weeds

Repaint or re-stain any ​porches, entry ways, and ​doorways

Fill in any cracks in the ​driveway, sidewalks and ​foundation

Clean out the gutters of ​any leaves or twigs

Test all lighting fixtures ​and motion sensors

INSIDE ​THE HOME

Repaint the home in a

neutral colour

(preferably white)

Remove and replace any

personal artifacts

Find arrangements for ​pets and children, and

remove toys and clutter

from main spaces

Make sure that walkways

are clear

FIND A BUYER

@briannalacouturerealty

BRIANNA LACOUTURE

04

MARKETING

Make sure that the ​photos you use to ​market your home are ​bright, clear, and ​capture all angles.

Buyers will feel more ​comfortable with more ​photos.

MARKETING TIPS

Do not list on one site only, be sure to list your house on ​several different platforms

Be detailed in your description

Keep your calendar as flexible as possible! You don't want ​to miss out on any opportunities!

05

LISTING

Make sure your photos and ​descriptions are clear, ​attractive, and relevant.

These are the first ​impressions of your home to ​a potential buyer.

As

Congratulations! You have officially ​listed your home for sale.

use my ​network to ensure that your listing

your

agent

I

will

is

as

visible

as

possible,

and

reaches the appropriate audience.

If you want, we can supply a sign ​for your front yard to let passerby's ​know of your intentions to sell.

06

SHOWINGS

For the first few weeks/ weekends, make sure that ​your calendar is flexible for showings. This will help ​provide potential buyers a greater number of ​viewing options.

Private viewings as well as open house viewings will ​be set up during the first few weeks of listing your ​home.

You should make arrangements for pets and ​children during viewing times, to help make the ​viewing experience as pleasant and distraction free ​as possible.

SHOWING CHECKLIST

IF YOU ONLY HAVE FIFTEEN MINUTES

Make the beds and fluff pillows ​Throw away any garbage ​Empty out garbage cans and take out the trash ​Clean the countertops and put away dishes ​Declutter the home, remove any toys ​Turn on all indoor and outdoor lights

IF YOU HAVE MORE THAN AN HOUR

Complete the above list (15 minute list) ​Vaccum, sweep and mop the floors ​Wipe all major appliances, glass, and mirrors

Fold or hang up visible clothing nicely

Dust any visible or reachable areas

@briannalacouturerealty

FINAL STEPS

07

OFFERS

& NEGOTIATIONS

At this time, you will be able to accept the offer, negotiate ​and make a counter-offer, or reject the offer. If you receive ​multiple offers, your real estate agent will help you negotiate ​with the buyers to find a price that you are happy with.

Ensure that the process is transparent, and all information ​provided to the buyers is accurate and up to date.

08

UNDER ​CONTRACT

The offer will officially become ​binding once the buyer and the ​seller both agree to the terms ​in the contract (which includes ​the price).

Some things that need to occur ​before the closing process can ​commence:

Home inspection ​Title search ​Final walkthrough with the ​buyer

FINAL ​DETAILS

Be prepared for obstacles and ​hiccups! They happen during ​this phase, but that doesn't ​mean the sale is over.

At this time you can start ​packing and moving into your ​new place!

09

10

CLOSING

Closing is the final step in your home selling process.

During the closing phase of the sale, you can expect the ​following:

The deed to the house will be delivered to the ​purchaser. ​The ownership is transferred to the purchaser. ​Any other documents including financing, insurance, ​and legal documents are exchanged. ​The negotiated purchase price is paid and any other ​fees (i.e. commissions) are paid.

Congratulations! You've sold your home!

RESOURCES

ELECTRICAL & PLUMBING

SJL ELECTRICAL........

978.790.4683

MATT PAGE ELECTRICAL.......

978.821.9174

LANDRY PLUMBING & HEATING ...... 978-696-1675

HOME INSPECTOR

Wachusett Home Inspections - Mark Fratoni ........ 978.990.3200

Becker Home Inspections- Brad Becker

....... 978.895.1818

Allmac Home Inspections Inc- Chris McNamara........978.345.6400

Notes

@briannalacouturerealty